Alfred A. Marcus, "The Way forward for Know-how Administration and the Enterprise Surroundings: Classes on Innovation, Disruption, and Technique Execution"
English | ISBN: 0133996131 | 2015 | PDF | 304 pages | three,2 MB
ANTICIPATE AND SHAPE TECHNOLOGICAL DISRUPTION…INSTEAD OF BEING VICTIMIZED BY IT
Achieve highly effective insights for crafting technique in technology-rich industries, from IT to finance, and healthcare to power
Perceive the huge social impacts of know-how, and the way at the moment’s societal divisions form your alternatives to innovate
For everybody who should handle new applied sciences and reply to technological disruption
From biotech to nanotech to huge knowledge, the tempo of technological disruption continues to speed up. Now, main enterprise technique skilled Alfred Marcus gives highly effective instruments for anticipating technological change, and managing the threats and alternatives it poses.
By means of insightful case research, Marcus provides strategic recommendation for overcoming the pitfalls related to deploying rising applied sciences, or responding to others who use them to compete with you.
Marcus illuminates the continued interaction between technological change and wider societal developments, serving to you acknowledge new alternatives created by these interactions, and maximize the upside–each in your firm and the broader society.
Whether or not you’re an government or strategist, technical skilled or MBA scholar, this information will sharpen your give attention to the longer term so you possibly can navigate radical technological-driven change–wherever it leads.
Rising applied sciences supply immense promise for producing progress, profitability, and prosperity. However they face main obstacles to commercialization, and have environmental and social prices that have to be rigorously managed to maximise the profit and mitigate the hurt.
This e-book is concerning the foresight and strategic actions required for these new applied sciences to play a constructive somewhat than unfavorable position. Alfred Marcus illuminates their potential, critiques the dangerous selections wanted to rework potential into actuality, and discusses how applied sciences may be used to ameliorate social issues somewhat than exacerbate them.
Marcus begins with insights concerning the technique of technological innovation, utilizing case research to point out why these improvements can fail, and providing strategies for coping with unsure outcomes. Subsequent, utilizing examples such because the Deepwater Horizon oil spill, he illustrates tips on how to higher handle the risks related to applied sciences. He then turns to know-how’s impression on three key societal conflicts: that between younger and previous, wealthy and poor, and the potential for shortage and abundance in power manufacturing. Lastly, he focuses on how a number of pairs of corporations, together with Intel and AMD, Dell and Acer, and Amazon and Barnes & Noble, have managed technological disruption of their industries, and the troublesome challenges they now face in overcoming these challenges.
Whether or not you’re an government, supervisor, or scholar, you’ll achieve highly effective insights into innovation, technique, execution, know-how administration, and the fastchanging enterprise setting during which technological change takes place.
SOURCING THE NEXT SET OF BREAKTHROUGHS
Exploring the horizon in info know-how, drugs, genetics, power, and supplies
PRACTICAL BUSINESS LESSONS FROM TECHNOLOGICAL FAILURES
Managing the uncertainties and risks of technological funding and deployment
SITUATING NEW TECHNOLOGY IN A COMPLEX WORLD
How the social setting shapes technological impacts and alternatives
COPING WITH TECHNOLOGICAL DISRUPTION: OPEN-ENDED CASE STUDIES
How enterprises have responded to technological change, and what they could do subsequent